About Us

Our approach is SEO-first, but always optimization-focused. From technical audits and semantic structuring to conversion-optimized UX and AI-ready strategies like GEO, we help your business grow by making your website work better — for search engines and for users.

Search performance isn’t just about visibility.
It’s about structure, clarity, and outcomes.
And that’s what we deliver.

Meet the Founder: Marius Bujor

Optimistry is led by Marius Bujor, a full-stack SEO specialist with over 15 years of experience driving search performance for websites of all sizes, including corporate leaders like Vodafone Romania.

Marius combines strategic thinking, hands-on technical expertise, and a deep understanding of content and user behavior. His guiding belief:

“A well SEO-optimised website is a well-optimised website for the internet.”

Marius Bujor (on the right) chatting with Mr. Michael King (left) about the future of SEO at GPeC SUMMIT 2025

He has:

  • 📈 Increased organic traffic by over 250% for Vodafone Romania’s e-commerce pages.
  • 🛍️ Led Vodafone Romania’s most successful SEO-driven Black Friday campaign.
  • 🧠 Delivered AI & SEO integration workshops for Vodafone UK’s global SEO team.
  • 🧩 Provided SEO consulting for major telecom, retail, and media brands.

Learn more or connect directly via LinkedIn.

What Others Say about Marius

Marius is genuinely passionate about SEO and happy to share his knowledge. It was a real pleasure working with Marius and learning from his experience. We shared knowledge and case studies on using AI in SEO, along with tips and tricks on using tools and future-proofing our strategies. Any team would be lucky to have him on board.
Dolores McLaren, Head of SEO, Vodafone UK

Marius exhibits a profound enthusiasm for search and search engine optimisation. His case studies consistently serve as a focal point of intrigue at our global SEO meetings. The combination of his SEO insights, methodologies, and advice, augmented by his emphatically human-centric approach, has been immensely beneficial, not solely to me but to the entire Vodafone SEO community. The chance to collaborate with Marius has indeed been a privilege.
Petr Vojtechovsky, ex-Global Digital Lead, Vodafone

Why Clients Choose Optimistry

We’re not an agency built on volume. We’re built on results, relationships, and strategic execution. Clients work with us because we offer:

✅ Full-Spectrum Optimization

We improve your entire digital infrastructure — technical SEO, content strategy, UX, and semantic clarity — all aligned to your business goals.

✅ SEO That Converts

We don’t just improve rankings. We optimize for outcomes — increasing qualified traffic, engagement, and conversions.

✅ Senior-Led Execution

No handoffs, no juniors, no outsourcing. You get senior expertise at every step — and complete accountability.

✅ Future-Proof Strategy

We structure your content for traditional search engines and emerging AI systems through Semantic SEO and GEO (Generative Engine Optimization).

✅ Continuous Performance Monitoring

We don’t set it and forget it. We track the signals that matter and adapt quickly to maintain and grow your visibility.

A Strategic Partner in Optimization

Optimistry was built for businesses that want clarity, expertise, and results. If you’re looking for an SEO partner that understands both the technical side of search and the business side of growth — we’d love to talk.

Let’s optimize what matters.